Now that you are going to use your WhatsApp business account for professional errands, make sure that the app can access your contacts and media files. Once you have chosen the number you’d like to have your WhatsApp business account with, the next step is to verify it. Enter the number that you’re linking with your WhatsApp Business app. Social selling allows you to laser-target your prospecting, establish rapport with potential clients, and drive social media sales.
How to Use WhatsApp for Business: Tips and Tools
If they are complaining of high message frequency, then make the necessary adjustment if you are concerned about your customers’ satisfaction. Integrating your WhatsApp business with a sales tracking software or your e-commerce store, helps you track your sales and revenue through WhatsApp. The restaurant industry can use WhatsApp business API integration to send updates to customers on available dishes on their menu. A travel agency can use Whatsapp business API integration to automate booking confirmation, provide support and send travel updates.
Sending messages and joining groups
This will help you sort messages by urgency and recognize returning customers. You can use pre-programmed labels or create new ones that make sense for your business. While you’ve probably already included platforms like Twitter and Facebook in your social media strategy, WhatsApp could be equally as important to your brand. BASF Group, a German chemical production company, uses WhatsApp to engage potential recruits. Anilina, a digital career assistant in the form of a chatbot, helps to answer candidates’ questions quickly and on the spot. For more involved conversations, candidates can reach out to representatives Monday through Friday via WhatsApp chat. The Brazilian arm of Hellmann’s, a mayonnaise brand, launched a campaign via WhatsApp to provide its users with on-demand cooking advice delivered by culinary professionals.
While they try to mask this as being a safe approach, it instead puts your private information at risk. Here are six of the top reasons why any WhatsApp user should immediately stop using the program. With location sharing data, 100 billion messages sent per day, and access to users’ entire contact lists, Meta has access to a ton of personal information—all uploaded and saved on its servers.
This channel is a must-have for both small, medium, and big organizations. It allows you to stay in touch and builds engagement with your customers. As illustrated before in this article, you can create a QR code and place it in the product’s packaging or on your business cards. This is one of the popular types of communication on WhatsApp, where a group of individuals comes together to create a group where they share common goals, views, etc.
Creating a Call to Action (CTA) to drive engagement and sales
Read more about WhatsApp Business API here.
It’s a more convenient way to showcase your product than having to send them privately to your customers repetitively when communicating with them. While building your catalog you can also add the pricing for the products or services, the product name, and a brief description of the product. With WhatsApp business, you can attend to customers’ queries, complaints, and feedback. To build a professional online presence, your business should be ready to answer customers’ queries, be it a problem, an issue with a product, customer service, or an inquiry. You can also set your automated messages to greet customers, and send quick Replies to a query. It’s impossible to keep or retain customers who don’t trust your business.